If you are looking for a job, trying to make a better professional impression or closing a sale, having a standout LinkedIn profile is important.
Here are 5 easy ways to make your LinkedIn profile standout:
1. Have a Standout Picture
Recommendations for a Standout Picture:
- Professional Photo: No Selfies
- Headshots Only
- Be Friendly and Approachable: Smile look at the camera
2. Turn Your Headline Into Your Mission Statement
Your name and headline follows on LinkedIn. So, make it easy for people to know what you want or are about by using it to make that statement.
I am currently conducting a job search so my headline reflects that by simply stating:
Human Resource Executive Looking For A Job
3. Use the Summary Statement to Confirm Your Headline
So your mission as indicated in your headline is telling everyone that you are looking for a job. Great! Now, confirm and tell your readers more about your efforts in your summary statement.
Don’t forget to include contact information; including links to webpages and phone numbers in your summary.
4. Likening and Sharing
In the world of LinkedIn, content is the name of the game. Your profile will standout with more views when you “Like” or “Share” the content of others. It is really easy to do. The next time you are standing in line, for example, at the coffee shop or lunch counter, go to LinkedIn, using your smartphone and read an article. If you like it, click that you did, and that update will be visible to all of your contacts on their home page. Hint: Get started now by liking this post!!
5. Extra, Extra Write All About It!
As a professional, we know the importance of staying up-to-speed on industry trends and business news. Now, LinkedIn is in the content business in a big way with LinkedIn Publisher. Publisher provides commentary from big names like Bill Gates, Richard Branson and Barrack Obama along with letting you become part of the discussion by posting your own writings.
Publisher is a wonderful tool to make your profile standout by drawing people via your writings. I consistently get a 20-30% bump in profile views when I post.
Here are LinkedIn’s recommends to boost your blog views:
- Pay attention to the headline
Great headlines carry a lot of weight. They draw in readers who might otherwise skim and move on; help keep your writing focused and give search engines valuable information. One rule to remember: Use puns or jokes sparingly.
- Write about what you know
Get inspiration from your professional life. Use LinkedIn as a sounding board – share your ideas, then get feedback to refine your topic or just have a friendly debate.
Your Profile Can Standout
It’s clear with a little work you can easily create a Standout LinkedIn profile that will meet your goals and expectations. With over 200 million members worldwide someone is looking for you and you are just a standout profile away from that connection.
©Copyright 2015 Marben Bland
P.S. I am in job search mode now, looking for a senior human resources, staffing or training positon. Location and most other details are flexible. Drop me a line firstname.lastname@example.org if you have any leads.